Dr. GaŽtan M.N. Cantale

Dr. GaŽtan M.N. CANTALE is currently VP/Sales Director for a major International High Tech Group. His expertise is in start up, turnaround and profitable growth of sales orientated business units. He considers lateral thinking as keystone to create solutions for customers and adequate go-to-market strategies and business ethics as paramount to leadership skills and to motivate multicultural staff. He has been working within major High Tech Group like Hewlett-Packard, AMP and 3Com always in sales oriented functions. He holds a Master in Theoretical Physics and a Doctorate in Particles and Nuclear Physics of the University of Geneva (CH).

MODULE - Epistemology and practice of purposeful multicultural business leadership


Short description

The aim of this set of seminars and practical exercises is to enable all the participants: a) to understand the mechanisms, b) to acquire a framework for knowledgeable behaviour, c) to perceive the logics, d) to recognise cultural patterns, e) to develop human and business awareness, when engaged in global business leadership challenges. This module demonstrates how truly successful business must guarantee effective knowledge transfer through differentiated cultures and individuals. In addition it stresses on how change management is seen as a proactive way to culturally empower an organisation into becoming a multicultural agent.

Course Structure

Part 1 Epistemology of witnessing: how knowledge transfer is guaranteed; Creation of knowledge; business as transfer of knowledge; The logics sustaining knowledge transfer. Part 2 Cultures and behaviours: distinguishing personal and cultural behaviours; the COM model; business cases; religions and philosophies as support to ethical business behaviours; business ethics as guarantee to true knowledge transfer through differentiated cultures and/or individuals. Part 3 Global thinking/strategising/central control/ universal ethic vs. local handling/tactics/local empowerment/practical behaviour: analyses of intentional behaviours of transnational organisations (WTO, IMF, USAIDÖ); analysis of the statements of some global companies and correspondence their strategies in local markets; go to market strategies as culturally optimised transfer of knowledge. Part 4 Change management: introducing new cultures, e.g. while moving from national to international business environment; the art of lateral thinking as a mean to handle intercultural business situations; self Ėawareness and other-awareness; heterophily as ultimate business compass.